Driving begins
in the app.

This prototype was designed to show Kia executives what a truly design-driven experience with Pragma could look like. It explored new ways to make every interaction more intuitive, satisfying, and complete — crafted around how people connect with automobiles and technology. A vision where technology feels natural, and design feels effortless.

My Kia+

A Kia odyssey.

We focused on what truly matters to the user. Every screen was designed to deliver the right information, beautifully and intuitively.

What if…

In just one week, we turned an idea into a working prototype — fast, focused, and built to inspire. By adding features like a digital wallet, we showed how design can drive innovation and real value for users. It became more than a prototype; it became the bridge that brought Pragma and Kia closer together.

Key.

Kia was searching for innovation partners, and we wanted to be the one they chose. The challenge was big, and the expectations even bigger. We had one goal: to create something so seamless, so well-designed, that it spoke for itself.

Home

All in. One.

The information you need, right when you need it. The home screen was designed to feel intuitive and effortless — from checking your next maintenance to unlocking your car in a single tap. Every quick action was crafted to be thoughtful, precise, and easy to use.

My Vehicle

The ultimate copilot.

A smarter, safer way to access everything about your car. From unlocking doors to viewing key details for your model, it puts all the information you need in one intuitive place. Simple, organized, and effortless — giving you control that feels natural.

Maps

We got your back. Always.

Navigation made human. With Maps, you can instantly see the nearest charging stations, workshops, and Kia dealerships — all with a single glance. Every tap reveals what matters most: quality, contact, and confidence. Designed to guide, built to trust.

Wallet

Let the points begin.

Earn rewards, from every drive. With Kia Points, users can enjoy discounts on parts, accessories, and maintenance — all in one simple, organized space. Need a replacement or repair? Order it right from the app with complete trust and security. Through our partners, users can also explore car insurance options effortlessly, with every detail clearly presented.

Multiple iPhone devices in a grid-like pattern, each showing a different feature or design aspect of iOS 26

A guide to what we
announced to executives.

Watch the film

And so much more.

With the support of key partners, we’ve created a safer, more reliable way to experience the Kia app. Users can personalize their controls, choosing the buttons that matter most to them. What you need — just the way you need it.

Safety

Charge

Toolbox

Tolls

SOAT

Reminder

Help

Repair

Made possible.

Coding
Organize. Attractive. Xcode.
Familiarity
Using my experience in Xcode, I built a fast, functional prototype to present to Kia executives. It even included subtle haptic feedback — a small surprise that made the experience feel tangible and alive.
Coding Language
Apple Swift
Home-made
With Apple Swift, I built beautifully detailed screens that brought the experience to life — from smooth animations to a gradient background that felt distinctly Kia.
Icons
Image Generator
It has to look the same
With the help of AI, I created high-definition icons that look, feel, and function seamlessly within Kia’s design system — matching their style with precision and care.
Talent
From Colombia to the world
We are one
Powered by the brilliance of Colombian talent, this project came to life through teamwork and trust. Collaboration wasn’t just part of the process — it was the heartbeat of everything we built.
Design
Vitruvian Man
Human-center design
Designed with intention. For the clarity, simplicity, and care that humanity deserves.